Language is always a barrier for international business. Even the easily spelled "Google" has to be changed to adapt a Chinese name, when Google actually wants to gain more recognition among the Chinese Internet users (that includes "Chinese grandma", of course).
FT.com reports "Google’s ‘old dog’ taught Chinese tricks"...click the link for more details....
"Gu Ge"?! How do you write this shit in Chinese? It sounds similiar to the Chinese translation of Viagra...
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